Have you ever wondered why some practices willingly embrace technology while others are more hesitant? Most often the answer lies in one of two reasons: time or effort. In today’s time, both are precious commodities.
Understanding the Hesitation
Busy veterinary practices may say that they have little time to learn and implement new software skills even when it may save time (and money) in the long run. Another common complaint is that the practice has gotten this far without adopting a new system and they’re skeptical of adding something that will require more training and effort.
For instance, It's hard to justify the need for Instagram to someone who has owned a successful practice without any social media for 20 years. If they're happy with their revenue and client list, then why take on more work? These are both understandable concepts.
Getting Your Team on Board
Tech-hesitant team members are not a lost cause. The best way to counter their objections is to share the data and WIFM (“what’s in it for me?”) facts.
Follow these steps for getting your team on board and embracing technology in no time.
Bottom line? You won’t know how much your practice can benefit and improve from new technology if you don’t give it a chance. Resistance to change can deter your team from utilizing invaluable tools and resources that will help them flourish in their job and contribute to the overall success of your practice. Start small-- collect data, highlight how it helps the team, implement a trial period, and look at the cold hard facts before making a decision. Good luck!
--Caitlin & Lori at Dr Caitlin DeWilde