![]() As I woke up this morning to a barrage of texts and emails canceling school, closing the clinic and weather safety, I knew one of my tasks for the day could be done quickly-- sharing the closure announcement on social media. I keep three posts as drafts in my practice’s social media accounts at all times, and I think you should too. Save yourself time and stress by having these branded graphics ready to go, along with a standard caption, so instead of scrambling for an image and wording, you can simply adjust a few details, click “post” and move on.
I think this is so helpful for veterinary clinics, I’ve made you the graphics-- use this Canva template to get you started. Drag and drop your logo and customize how you’d like. Captions are going to be more variable based on the practice and situation, but here’s how to get started: GATHER SOME INFO
Second best contact option for your clinic if standard phone service is down: consider what would be the best for your clinic to use. There is no right or wrong answer, but your practice may want to have a “Plan B” contact method(s) ready to use and the team should be aware of it. Possible options to consider/include:
WE’RE CLOSING EARLY Due to inclement weather, our practice will be closing today at <INSERT TIME> so our team members can get home safely. We’ll be reaching out to anyone with a scheduled appointment directly. If you’d like to reschedule your appointment, please <CLICK HERE FOR ONLINE BOOKING/EMAIL US AT _______/CALL US AT (555) 555-5555.> If your pet needs emergency medical attention, please contact:
We’re hoping you and your pets stay safe, and we plan to reopen <INSERT ANTICIPATED TIME e.g. TOMORROW MORNING AT 8 AM> as usual. Check back here for the latest info! ![]() OUR PRACTICE IS CLOSED Due to inclement weather, our practice will be closed today to ensure everyone’s safety. We’ll be reaching out to anyone with a scheduled appointment directly. If you’d like to reschedule your appointment, please <CLICK HERE FOR ONLINE BOOKING/EMAIL US AT _______/CALL US AT (555) 555-5555.> If your pet needs emergency medical attention, please contact:
We’re hoping you and your pets stay safe, and we plan to reopen <INSERT ANTICIPATED TIME e.g. TOMORROW MORNING AT 8 AM> as usual. Check back here for the latest info! ![]() OUR PHONES ARE DOWN Our phone service is currently down and we are unable to accept calls, but we are still here for you and your pets! If you’d like to reach out, we are open our normal business hours today and can be reached via:
I hope this will save you some precious time and energy at your practice. Stay safe out there! -Caitlin DeWilde, DVM |